Analytical thought, associated with Left-brain thinkers, is rational; Problem solving is logical and critical, looking at differences and individual parts. Solutions are planned and structured.
Creative thought, associated with Right-brain thinkers, is intuitive; Problem solving is based
on feeling and instinct, finding similarities and patterns. Solutions are fluid and unique.
This site uses Shape Moiré, a visual technique most commonly used as an optical illustion in the physical world.
We have adapted this concept to a digital space to visualize the exciting product of combining two seemingly disparate things.
SEE IT IN ACTION!
STRATEGY
Diffusion of Innovations
by Everett M. Rogers
Blue Ocean Strategy
by W. Chan Kim + Renee Mauborgne
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TEDTalks: Smart failure for a fast-changing world
by Eddie Obeng
The Design of Business: Why Design Thinking is the Next Competitive Advantage
by Roger Martin
The Brand Gap
by Marty Neumeier
Tipping Point
by Malcolm Gladwell
AESTHETICS
Lateral Thinking: Creativity Step by Step
by Edward De Bono
Meggs' History of Graphic Design
by Philip B. Meggs + Alston W. Purvis
Brand Strategy
Product Development
Positioning
Branded Merchandise
User Experience
Interactive Marketing
Interactive Advertising
Event Branding
Brand Identity
User Interface Design
Website Design
Mobile Applications
A mobile photo marketing company that uses image recognition and its direct-response game engine for mobile camera phone users.
User Experience + Interface Design
Desktop + Mobile Website Design
Android + iPhone Applications
Product Development
Branded Merchandise
A skateboard competition, music and arts festival to raise money and awareness for Ellen’s Heart and Soul, a non-profit dedicated to providing for people currently battling cancer.
Event Branding
Video Production
Interactive Advertising + Marketing
Strategic Brand Placement
Corporate Sponsorship Acquisistion
A lifestyle brand focused on comfort and home with a mission to support and clothe the creative professionals of the world.
Logo + Visual Identity
User Experience + Interface Design
Product Development
Brand Positioning
An interactive photo marketing campaign developed for Miles High brand advocates to share their interpretation of the brand's aspirational and ambitious lifestyle.
Brand Strategy
Logo + Visual Identity
Interactive Advertising + Marketing
User Experience + Interface Design
A global report deck conducted by Ogilvy Youth to reveal insights of communication and behavior when interacting and communicating with Generation Y to be implemented as a customary resource with current and future global accounts.
Art Direction
Product Development
Interface Design
A mobile application created by Google to provide users with magazine-like editions in partnership with leading publications for online or offline viewing.
Logo Design
Interface Design
A food company that manufacturers nutritional food bars founded on a one-to-one business model; for every food bar sold, a meal is donated through non-profit partners to a hungry child.
Brand Strategy
Marketing Collateral
Exhibition Design
User Experience
Seeking – Graphic Designer, Front-End Developer, Design Intern, Strategy Intern.